Experience
Freelance Creative
Nov 2021 – Present
- Created brochures and business cards in line with company needs.
- Designed Shopify e-commerce websites, ensuring optimal user experience and functionality.
- Created visually appealing graphics and marketing materials using Canva.
- Authored engaging and persuasive content, including blog posts, social media captions, email newsletters, and product descriptions.
Freelance Writer
2020 – 2021
- Demonstrated expertise in researching, writing, and editing content tailored to diverse audiences, with a focus on evidence-based information and industry trends.
- Ghostwrote books on skincare, wellness, and beauty topics for clients, maintaining confidentiality and ensuring alignment with their vision and brand.
- Authored Amazon skincare book, offering comprehensive guides, tips, and insights into effective skincare routines, ingredients, and practices.
Makeup Artist
Mario Tricoci Chicago
2016 – 2018 (2 yrs)
- Provided professional makeup services for a diverse clientele, including dance troupes, brides, models, editorial shoots, runway shows, and individuals attending special events.
- Demonstrated versatility in creating a wide range of makeup looks, from natural and glamorous to avant-garde and theatrical, tailored to the specific requirements of each client and event.
- Stayed updated on current makeup trends, techniques, and products, incorporating innovative approaches and high-quality products to achieve desired results.
Product Developer
ŌDIN
2017 – 2019
- Managed the full lifecycle of skincare product development, from ideation to launch, by working closely with cross-functional teams such as R&D, marketing, and regulatory affairs.
- Edited and signed off on product profiles and fact sheets for new products–defining benefits, claims, active ingredients, and points of differentiation.
- Established and maintained the product development calendar, samples, and pricing.
- Tracked product development lab requests.
- Coordinated Amazon sales and FBA shipping and packing, including managing product listings and optimizing content for online platforms.
- Maintained up-to-date knowledge of industry trends, regulations, and best practices in product development and ensure that products comply with applicable regulations and standards.
Education
Bachelor of Applied Arts, Product Design
Central Michigan University
The curriculum of this degree program covers a range of subjects including fashion design, product development, textiles, garment construction, trend analysis, product sourcing and production, marketing, and business management.
